CLIENT: Terra Nova Consultancy
- Digital Branding
- Frontend Web Design
- Photo Acquisition
Terra Nova Consultancy is a start up focused upon organic and natural business consultation based upon “five elements” methodology. When they approached us our initial conversations centered on sustainability and proximity to nature in the workspace. We found synergy immediately since we are very close to this mode of thinking and practice. Their branding and website followed, closely adhering to the theme of the five elements; earth, water, air, fire and ether.
We had extensive conversations about their desired image. Initially we came up with black and white concepts for their logo and then narrowed down the design and applied color. In this case, earth tones were most appropriate.
We engaged in a discovery process to determine user needs and applied our results to the site design as seen in the example sitemap below.